Ocean & Fishery health
Protection starts at the source
Gorton’s focus remains on our most vital resources: the ocean and its fisheries. As a leader in our industry, we accept the responsibility to protect and conserve our source fisheries and to ensure that we deliver on our mission: spreading the goodness of the sea by making quality seafood accessible to everyone for generations to come.
We plan to drive progress by setting and achieving ambitious goals and shaping our sourcing strategies in continued collaboration with our suppliers and NGO Partner, the Anderson Cabot Center for Ocean Life at the New England Aquarium.
2023
Accomplishments
>99% of wild-caught seafood sourced certified by the Marine Stewardship Council (MSC); supporting an Ecuadorean Fishery Improvement Project to help address the <1%.
100% of aquaculture sourced certified by Best Aquaculture Practices (BAP) with >80% BAP 4 Star.
Formalized membership with Global Ghost Gear Initiative (GGGI) to better understand & address abandoned, lost, and discarded fishing gear in our supply chain.
2024-2026
Smart goals
Active participation in Ecuador Titi Shrimp Fishery Improvement Project as
new member company in 2024.
new member company in 2024.
Complete GGGI Year 1 Action Plan & develop foundation for future efforts in 2024.
Increase aquaculture sourcing requirement to 100% BAP 4 Star in 2024.
Identify an ocean plastic reduction/recycling initiative by end of 2024.
Continue to engage Alaska Pollock suppliers and New England Aquarium on bycatch reduction efforts & facilitate collaboration with the goal of an industry pilot project in 2025.
Active participation in Ecuador Titi Shrimp Fishery Improvement Project as
new member company in 2024.
new member company in 2024.
Increase aquaculture sourcing requirement to 100% BAP 4 Star in 2024.
Continue to engage Alaska Pollock suppliers and New England Aquarium on bycatch reduction efforts & facilitate collaboration with the goal of an industry pilot project in 2025.
2024-2026
Smart goals
Complete GGGI Year 1 Action Plan & develop foundation for future efforts in 2024.
Identify an ocean plastic reduction/recycling initiative by end of 2024.